Build More Ambitious Products Now

Stop slicing—solve the whole job: use AI to deliver complete workflows, not narrow features, and raise the ambition bar.

Sep 29, 2025 0m 28s

Oji Udezu

Expert Insights

Oji reframes today’s build-playbook: classic Agile can't keep up with AI-accelerated dev, and the real edge comes from designing model-first products. Instead of sprinkling AI on legacy stacks, he points to a bigger opportunity hiding in how we work.

Hear Oji explain:

Why the old three-speed Agile breaks when spec and marketing are swift, and development is super-fast with AI.
How AI at the core wins, treating models as the primary logic layer, with code as a thin orchestration.
What it means to ship outcomes, not ingredients, diagnose, prioritize, draft the PRD, and even propose code, so users get the meal, not the recipe.
How PLG evolves with AI, new channels, fingerprinted funnels, and KPIs that track time-to-value, output per minute, and near-zero tweak time.

I think people have to get more ambitious. They need to take this velocity and split it into refinement, right? Just better understanding of the user, more polished. More acceptability, more human... But doing that would've taken like five years to build in the old world.

— Oji Udezu, Co-Author, ProductMind

THE NEW DEFAULT angle

Here’s how to rethink product development in the AI era:

Raise your ambition: Redefine project scopes to match AI's ability to accelerate work once thought impossible.
Split velocity wisely: Use AI's speed to free capacity for deeper user understanding and product refinement.
Shrink build cycles: Replace multi-year development timelines with rapid, AI-assisted iterations.
Polish relentlessly: Channel saved time into crafting more human, intuitive, and high-quality software experiences.